Friday, April 8, 2016

Mercedes: Our car more intelligent than Volvo – Aftonbladet

It is set for battle in the luxury class.

Volvo’s new and acclaimed flagship S90, against German heavyweight E-Class.

– We is the most intelligent car, not only in the segment, but on the entire market, said Bjorn Hauber, Mercedes’ new Sweden head.

READ ALSO PLUS TEST: Here are the best Mid-SUV

this weekend is the big launch of the new Mercedes E-Class.

And of all the interest that the judge is a long-awaited car. Over 500 cars are sold and that without the buyers had a chance to even sit in the car. A suction according to Mercedes is a testament to the positive trend it has now.

– We have a very nice position now, probably the best we ever had. With the new E-Class, we believe that we will strengthen our position and seen to advance the interest, it seems promising, says Bjorn Hauber, newly appointed head of Mercedes Sweden.

Bjorn, who comes from a position as manager Mercedes vans in China, sees major differences between the various markets. Which also means there are a lot of opportunities.

– In China, the age of those who buy cars on average 30-35 years, in Sweden, our brand previously had a slightly higher average age, but this has already been cut and I think it will decrease even more in the future. One thing we know is that Swedish consumers are interested in technology, and there is the E-Class long way. I think we dare to stick their neck out and say that we are the most intelligent car, not only in the segment – but on the whole market. Therefore, we will work hard to get people to try it, and when you run the E-Class will be noticing what you miss when you are sitting in another car.

Please read our test drive of the Mercedes E-Class, at the beginning of June is the time to drive Volvo S90 – remains to be seen if the new premium challenger stands in comparison.

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